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With a Geotab GO vehicle tracking device, you can collect a much richer spectrum of data, including engine diagnostics, fuel consumption, idling, Hours of Service for trucking, plus the opportunity to integrate with business apps and other software systems. GPS tracking via an app is not the same as telematics from a device. This long-term data might be especially useful in Uber’s work in developing autonomous cars.
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At the same time, they can gather important and useful information on roads, conditions, and driver reactions.įor example, Uber might cut drivers off that they find to be consistently dangerous or poorly performing drivers, or Uber might store data for use in other services, such as the rate of hard braking in a certain city. The goal of using telematics for Uber is to improve driver safety and reduce car crashes. Uber sends drivers comparative reports on their driving habits by analyzing the trip data for rapid acceleration, harsh braking, speeding, or dangerous cornering, but also stores data to find long-term driver- or location-specific trends. Data is constantly collected during trips and sent to Uber’s servers for processing and long-term storage. Uber’s service is built around their smartphone app used by both drivers and customers, which gives them an opportunity to collect GPS, gyroscope and accelerometer data during Uber trips. See Also: The Impact of Artificial Intelligence on the Mobility Industry How Uber is Using Telematics Uber driver tracking GPS on drivers’ phones is proof of the value of measuring driver performance for businesses. The ride-sharing service Uber has always focused on riding the cutting edge of technology to stay ahead of its incumbent predecessors and competition.